• You will be prompted to answer 12 questions on the order form. The writer will review the following in order to write  your scripts:

1. Your answers
2. Your website
3. Your competitors websites, if any

• Within 3 days after receiving your order, you will receive 3 draft scripts to choose from for each script ordered. (applies to cell phone, single, and multiple greetings)
• Once you approve a script, it will be recorded. We can record up to three times to get the right tone or to eliminate any static, if recorded live, however, once a script is approved, the text does not change.
• For On Hold Messages you must also answer the 12 questions online, however, a phone consultation will be scheduled to discuss ideas to include in your script.

Sample 2 minute On Hold Message Structure:

• A 2 minute On Hold Message  is typically built as follows:
  • Message 1 = 20-30 seconds of talking (50-75 words)
  • 5 seconds of music
  • 5-10 second message thanking the the calling for waiting on the line
  • 10-15 seconds of music
  • Message 2: 20-30 seconds of talking (50-75 words)
  • 5 seconds of music
  • 5-10 second message thanking the the calling for waiting on the line
  • 10-15 seconds of music
    • Total time: 2 minutes
    • # of messages: 2 messages (50-75 words)
    • Music can be played during the entire 2 minutes where the volume is lowered during the speaking parts and raised during the non-speaking parts.
• Note: the above structure is an example, not the rule. You can choose to have more or fewer messages played during the two minutes.

What should I write?

To determine what content to include in your On Hold Message, start by asking yourself a question: “What would make a caller want to wait on hold to speak to a customer representative? Is it:

• Products or services that are new on the market?
• Special discounts available?
• Information on what makes us better than the competition?
• Credibility information about our company:
  • how many years we’ve been in business
  • publications/ magazines that have published articles about us
  • awards
  • better business bureau ratings
  • Notable customer feedback from a well known company
  • licenses we hold
  • money back guarantees
• Information on how we can help the customer achieve their goals:
  • more cost effectively
  • quicker
  • with our high quality products & services
• Hours of operation

Once you have a list of what you believe would be of great interest to a customer, information that will make them want to STAY ON THE LINE waiting for a customer representative, put pen to paper and start writing.

It’s important that you remember that what is important to you might be boring to a customer to listen to. Because time is money, look at your On Hold Message as entertainment for your customer and draw a balance between promoting your company while entertaining the caller just enough to make them want to stay on the line.

Remember, adding music is another way to keep callers entertained.

Also, we offer copy writing services to write your On Hold Message for you. You can select this option on the order form.